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Connecting men and women for increasing beer consumption: from market segmentation to market integration

Posted on 10 May 2021 (4 July 2021) by Maarten Verburg
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Category: Internal Practitioner Paper

Trompenaars, F., & Woolliams, P.
2010, Trompenaars Hampden-Turner

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Culture Factory BV
Subsidiary of Trompenaars Hampden-Turner
Company number: 34288561
Tax number: NL818760424B01
IBAN: NL15RABO0138697272
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